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How CMA Unlocked 5X ROI with 4M

Written by

Chris Garafola

Published on

Customer Story

Chris Garafola

Brand and Content Leader

With over a decade of experience spanning agencies and innovative startups, Chris is a dedicated content marketing leader, driven by the belief that content isn't just about consumption; it's about leaving a lasting impact on the person who engages with it.

Inspired by 4M's mission to create the first online database of subsurface utilities in the U.S., Chris is eager to illuminate one of the infrastructure industry's most pressing issues and champion innovative solutions that deeply resonate with general contractors and civil engineers to address these challenges.

Recent blog posts

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Utility AI Mapping vs Traditional Utility Mapping

Remember the days before we all had Google Maps on our phones? We can time-travel back to the days of printing out MapQuest directions, or further back to the 80s when you had to go buy a physical map and chart your course to your destination before you left your driveway.

Chris Garafola

July 7, 2025

AI Innovation

Here's What's New in 4M: June 2025

More control? Check. More transparency? Check. More data coverage? Double-check. This June, we packed 4M with smarter admin tools, easier ways to verify sources, and expanded data coverage to Virgiina—so you can spend less time guessing and more time building.

Chris Garafola

July 1, 2025

Company News

Here's What's New in 4M: May 2025

You asked. We delivered. From Improved admin dashboards to easier ways to share folders and export utility insights, this month's updates are packed with upgrades designed to give you more control, visibility, and collaboration in 4Map.

Chris Garafola

June 2, 2025

Product

How Kimley-Horn Used 4M to Win Aspen Airport Contract

Kimley-Horn is one of the country’s premier engineering, planning, and design consulting firms. It started as a traffic organization in North Carolina and has grown to more than 8,000 employees in more than 120 offices across the US. It provides full services across a range of disciplines and prides itself on exceptional client service and creative solutions.

Chris Garafola

May 27, 2025

Customer Story

April Roundup 2025

They say ‘April showers bring May flowers’—but here at 4M, those showers have blossomed into a garden of fresh features, bold launches, and quick‑win improvements to help you plan smarter, move faster and work safer.

Chris Garafola

May 6, 2025

Product

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